"We're going to need to make choices, and some of those choices are going to be wrong. We have to accept that."
Bill Ford, executive chairman, Ford Motor Co.
"You can innovate your brains out and get a great product. But it is hard to sell cars. It is a hard business."
Mark Reuss, executive vice president, General Motors
"Over the past 20 years, the single biggest driver of vehicle price increases has been government regulations and mandates."
Peter Welch, president, National Automobile Dealers Association
"The good news is that my No. 1 priority in my new global role is the U.S."
Jose Munoz, chairman, Nissan North America
"One of the biggest issues that could stop all of this is people's trust in these automated systems."
Mark Rosekind, departing administrator, National Highway Traffic Safety Administration
"From my point of view, plug-in hybrid technology provides the best of two worlds."
Wolfgang Durheimer, CEO, Bentley
"As we're creating more and more content, better vehicles ... we're spinning people out further and further away from being able to afford them."
John Mendel, executive vice president, American Honda
"Can you imagine adding a border tax seven times to these products that are passing back and forth between our borders?"
Linda Hasenfratz, CEO, Linamar
"It's not about one make and model. It's about your whole mobility strategy."
Tony Fadell, co-creator of the iPhone
"Market share matters. It's not the primary goal."
Joe Hinrichs, president of the Americas, Ford Motor Co.